We had a small (training) assignment in groups, creating a campaign strategy and ads for Ikeas launch of a new and cheaper collection, targeting a younger audience. The content material was created in Canva and made with META Business manager.
Awareness ad for a (cheaper) Student collection at IKEA. Showing Inspirational content.
Consideration ad for IKEA. Offering a 3D view for easier viewing and decision making.
Conversion ad for IKEA. Showing how a great look can be accomplished for a small price-tag.
Retention ad for IKEA. Offers (ikea-family members) 150SEK gift-card when you purchase for over 700SEK.
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